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Learning outcomes

After studying this course, you should be able to:

  • explain the difference between industrial and engineering design with reference to familiar products; and for specific products explain whether it is the product’s form or its function that enhances its value in the marketplace

  • understand the concept of a product design specification (PDS), and be able to indicate some to the factors which should be included in producing one

  • describe the role of marketing in developing the PDS for a product

  • classify products simply in terms of their basic shape

  • describe the difference between the hot and cold working of metals and give the advantages of each.