Learning outcomes

After studying this course, you should be able to:

• explain the difference between industrial and engineering design with reference to familiar products; and for specific products explain whether it is the product’s form or its function that enhances its value in the marketplace

• understand the concept of a product design specification (PDS), and be able to indicate some to the factors which should be included in producing one

• describe the role of marketing in developing the PDS for a product

• classify products simply in terms of their basic shape

• describe the difference between the hot and cold working of metals and give the advantages of each.